Remington Steele

Television series. In the season one “Signed, Steeled & Delivered”, there is a scene where Laura Holt (Stephanie Zimbalist) is being chased by thugs in a grocery store, so she stops by the soda aisle and you see authentic 2-liter TaB’s circa 1982 for like ten seconds. A few episodes later, in “Etched In Steele”, Laura and Remington plan an all-nighter listening to tapes to find out hints to track a killer, and when she wakes up, you see empty TaB cans. Both of these episodes are now on DVD.

Thanks John

“Coca-Cola welcomes consumers to the ‘Coke side of life’ for global campaign” – by Julia Pearlman

(“Coca-Cola welcomes consumers to the ‘Coke side of life’ for global campaign,” BrandRepublic.com, December 9, 2005, — by Julia Pearlman)

Excerpt relating to TaB Energy:

“In the last year alone, Coke launched more than a thousand products. But it is not stopping there. Several new products launching next year include: a coffee-flavoured soda called Coca-Cola Blak; a Tab energy drink for women; a bottled coffee called Far Coast; and black and green tea drinks called Gold Peak. ”
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Coke Revamps Ad, Sets New Product

(“Coke Revamps Ad, Sets New Product,”) KGET.com, Week of December 9, 2005)

Excerpt relating to TaB Energy:

“Also during the presentation, Coke marketing chief Mary Minnick said Coke was introducing higher-margin extensions in the fast-growing water category and that it plans to launch ‘Tab’ energy drink targeting women. Minnick also announced the company’s new advertising slogan: “Welcome to the Coke Side of Life.”

Coca-Cola has introduced several diet and reduced-calorie drinks in recent months to meet changing consumer tastes.

It is also now packaging Coca-Cola in an 8.4-ounce can and touting the serving has just 100 calories, Minnick said.”
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