“Tab spinoff digs up memories of nasty original” – by Sherry Slater

(“Tab spinoff digs up memories of nasty original,” The Journal Gazette, February 11, 2006 – by Sherry Slater)

When I read recently that the Coca-Cola Co. is launching an updated version of Tab, memories started fizzing and bubbling in my brain.

My mom bought that disgusting diet cola for about five years when I was a kid. We gulped it down because, even though we hated the taste of it, it was still pop. And it was supposed to be helping us lose weight.

Continue reading

“The plight of the TaB Addict [in Canada]” – by Jennifer Wells

(“The plight of the TaB addict. VICES | The lengths to which some Canadians will go …,” TheStar.com, February 12, 2006 — by Jennifer Wells)

When it comes to vices, ya do what ya gotta do. Even if the vice in question isn’t anything near as illicit as say, crystal meth, but instead is sold over the counter in a pink pop can that recalls the era of Mary Quant, paisley shirts and winkle pickers.

Except it isn’t sold over the counter. Not in Toronto. Not in Ontario. Not in Canada, writ large.

Continue reading